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If this was just another article about a Web3 wallet, we might begin with the cliché: “Walless is a Web3 wallet with an exceptional User Interface…”
But let’s be real - you’ve seen that line so many times it lost its impact. Every Web3 wallet touts its superior UI, but what does that really mean?
With wallets, a good UI is primarily about providing a seamless browsing experience, ensuring users aren’t so frustrated that they abandon the dApp altogether. But that’s where it ends. After all, nobody really opens them to enjoy the sleek UI - wallets are merely a necessary and additional layer in the Web3 user experience, and having a UI that doesn’t annoy users is as good as it gets.
But what if a wallet could be more than just a wallet? What if it could become a powerful tool for customer engagement, creating a new channel of communication between projects and users?
Think about it. Wallets are such a critical component of Web3 - at a minimum, they form a quarter of the Web3 user experience alongside Twitter, Discord, and Telegram. But in truth, projects can do without any of the other platforms - but a wallet is indispensable in Web3.
A future where projects and brands can leverage the frequency of wallet interactions is dawning on us, and it’s being led by Walless.
Walless is not your average Web3 wallet.
It offers a Discord-style layout, where users can switch between tabs specific to each project. Projects enjoy a high level of customizability on their tab, creating a unique visual identity and the ability to implement interactive widgets like daily mini-games.
Users can also personalize their Web3 wallet, much like they can with physical wallets. Similar to how they can customize their iPhone or Android homepages, they can drag and drop different widgets to tailor their experience to how they personally like it.
Walless is fun, quirky, and fresh for users - but this belies the monstrous value proposition that their features offer to their actual paying clients, Web3 dApps.
It unifies the fragmented consumer Web3 journey, turning wallets into a one-stop shop for full consumer experiences and engagement.
In traditional Web3 wallets, projects face a visibility problem - their tokens are constantly being buried under others, especially with the prevalence of spam tokens.
Projects don’t have a way to stand out, with means of control limited to the name of their token and a small token icon. That’s not very powerful.
In a world where attention is the most valuable currency, the ability to stand out from the crowd can make all the difference. Take for example Nike’s iconic orange shoeboxes; Apple’s instantly-recognizable clean and sophisticated design; and Coca-Cola’s signature red script.
Just as the most successful brands in the world have leveraged visual identity to create a lasting impression in the minds of consumers, so too can Web3 projects use Walless to carve out a unique space in the crowded digital landscape .
With Walless, projects enjoy their own specific tab, where they can customize everything on their page - from splashing their name across a header banner to setting the background with their visuals and having the page’s themed as their signature colors.
Wallets are transformed from mere asset storage spaces to dynamic platforms for brand expression and user engagement. The Web3 experience is redefined - every wallet interaction can now be a unique brand touchpoint.
In essence, Walless not only unlocks visual identity for Web3 projects, it’s unlocking a new era of brand building in the digital world.
Walless offers a sandbox tool that allows anyone to build customized widgets. It requires no coding competency, allowing the non-technical side of project teams like Community or Marketing to build project-specific widgets. This is also available to the end-users themselves who want to tailor their experience.
Consider the success of e-commerce giants like Taobao, Lazada, and Shopee. They’ve harnessed the power of interactive mini-games, incentivizing daily check-ins with rewards and vouchers. This strategy has proven so effective that Shopee has claimed the top spot in Brazil’s e-commerce market, largely thanks to their engaging mini-games.
Walless is already bringing this interactive approach to the Web3 space, collaborating with a client to integrate a daily mini-game that rewards users with daily tokens. This game isn’t just confined to the project’s individual tab - users can also add it to their personal home page.
But the possibilities for widgets on Walless extend far beyond games. It could be a live feed of project updates or tweets, a tool for staking rewards, or asset bridging.
And the best part? These user-created widgets can be added to a community library, alongside official widgets developed by the Walless team. This means that anyone - from the non-technical members of project teams to the end-users themselves - can contribute to the evolution of the Walless experience.
This sandbox tool is community-driven, permissionless, and open-sourced. This means that users, inspired by useful widgets, can build their own version. Over time, these widgets will be refined and enhanced through a continuous process of iteration.
The potential for growth is exponential, especially if users are allowed to monetize their widgets and further fuel innovation - a possibility that the Walless team is currently exploring, which could also open up a new revenue stream
What if another wallet specializes in NFT bridging? That’s not an issue for Walless. Its users may have already developed a highly efficient widget for that purpose, honed to perfection through numerous iterations.
In essence, Walless is poised to dominate across any niche. It’s much more than a wallet; it’s a platform that empowers its users to innovate, create, and shape the future of the Web3 experience.
“Walless has chosen to build on the Tezos blockchain because it aligns perfectly with our vision of powering the Web3 revolution.
Tezos is designed to be at the forefront of the future internet, with user participation and governance at its core. Similarly, Walless aims to create a user-centric wallet where individuals can directly interact with each other and various applications on a decentralized network, without relying on intermediaries.
By integrating with Tezos, we enable users to be part of a truly user-governed and user-centric movement, allowing them to generate their own content and contribute to the wallet's functionality through user-generated content. Together, Tezos and Walless empower individuals to actively participate and shape the Web3 landscape.”
- Giang Dang, Co-Founder & CEO of Walless
Walless doesn’t require a seed phrase from users. Instead, it maintains security by implementing a Multiple Threshold Key (MPC). When users log in with their social credentials, Walless automatically creates private keys and wallet accounts across supported networks.
Walless fully complies with Web3Auth’s best practices and has fully customized implementation using Core Kit for the best user experience and security.
The group of driven professionals that form the Walless team have known each other for almost four years, working together at an IoT startup before deciding to embark on this journey together.
Son Le, Co-Founder & CTO, is a seasoned full-stack developer with 15 years in the software industry. A two-time founder, he previously worked at Sky Mavis and co-built the Ronin Wallet. A staunch supporter of open source, Son is responsible for the architecture and design of the Walless system.
github.com/cloudle / github.com/fluctlight-kayaba
Giang Dang, Co-Founder & CEO, brings over eight years of experience in Marketing Communications, Client and Product Strategy, and UX development. She has spent four years as an early core team member in tech startups. Her second venture as a founder, Giang is the driving force behind Walless’s user growth and product strategy.
Linh Pham, Co-Founder & Product Owner, has over seven years of experience in QC & Project Management, specializing in manual testing for various game and tech products. She ensures that Walless delivers a top-notch product to its users.
Luc Hai Ngoc, UX/UI Designer: Walless is blessed with Ngoc’s talent for design, honed over eight years of experience working on multiple mobile apps, SaaS, web-based products, and websites.
Tuan Tran, Fullstack Developer: Tuan is a full-stack engineer and blockchain developer. He is in charge of all website, NFT, and marketplace development for Walless.
Tan Le, Full Stack Developer: Tan brings his expertise in full-stack development to the team, contributing to the robust and efficient functioning of the Walless platform.
Hieu Nguyen, Front-end Developer: Hieu ensures that the Walless platform is not only functional but also visually appealing and user-friendly.
Thu Le, Front-end Developer: Thu works alongside Hieu to deliver a seamless and engaging user experience on the Walless platform.
Thong Tran, Growth and Community Manager: Thong has worked as a Marketing & Community Manager for various Web3 projects and Web2 tech startups, and is responsible for growing the Walless community and fostering engagement among its users.
